ResearchMonetization: Average Application Pricing by OS
The average cost of an app by Operating System. In all Pricing categories blackberry operating system is well above all the others. Read more »
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The average cost of an app by Operating System. In all Pricing categories blackberry operating system is well above all the others. Read more »
While paid apps are more prevalent than ad-based revenue models, many developers view apps as projects rather than products, so they are not highly motivated to monetize their applications. Composed mainly… Read more »
The third quarter of 2011 was perhaps the most eventful and unpredictable in the history of mobile. Google signaled its intentions to move into the hardware market with the proposed acquisition… Read more »
The overall market for smartphones is expected to bring rapid gains going into 2015, and will likely make up to one-third of the global cell phone market with Android phones and… Read more »
The global mobile phone market lost some of its momentum during the Great Recession, with overall shipment numbers declining slightly in 2009. However, sales of smartphones — those devices based on… Read more »
But the Cupertino giant also experienced growing pains in its new mobile advertising business as it began to take on Google and a host of other players. Read more »
While Nokia is the undisputed king of feature phones, it doesn’t take a fortune teller to read the handwriting on the wall — smartphones will eventually replace feature phones. A shortcut… Read more »
In-app advertising — or “appvertising” — has quickly matured from a novel new marketing platform into a bona fide strategy for delivering pitches directly to consumers on their mobile devices. Advertisements… Read more »
The past year, despite the difficult economy, has presented several pockets of strength for the mobile industry, most surrounding wireless data. Increase in data consumption is being driven by changing consumer… Read more »
The smartphone is a relatively new arrival on the mobile technology scene, yet there are quite a few companies testing the waters. Historically relegated to the enterprise market, today’s smartphones are… Read more »