GigaomApple is making its own advertisements now with push to expand in-house ad team
Apple is diversifying its marketing: no longer relying exclusively on longtime firm TWBA, it’s building an internal shop and asking new firms to pitch. Read more »
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Apple designs, develops, and sells consumer electronics, computer software, online services, and personal computers. Its best-known hardware products are the Mac line of computers, the iPod media player, the iPhone smartphone, and the iPad tablet computer. Its online services include iCloud, iTunes Store, and App Store. Its consumer software includes the OS X and iOS operating systems, the iTunes media browser, the Safari web browser, and the iLife and iWork creativity and productivity suites. Apple is the largest publicly traded corporation in the world by market capitalization.
MoreApple is diversifying its marketing: no longer relying exclusively on longtime firm TWBA, it’s building an internal shop and asking new firms to pitch. Read more »
Two former Apple employees are taking on key roles at Pinterest. Read more »
Bluetooth boosters rejoice! Here’s a home hub just for you. Read more »
You probably won’t need a Windows Phone if you want Microsoft’s expected smart watch. Previously, the device was said to work with Android and iOS and now a new report suggests… Read more »
A memo obtained through FOIA shows that Apple talked to the FDA last December about what triggers regulation. Read more »
Will solar ever be as easy as buying a TV? Well, no. But it can get a whole lot easier. Read more »
So far the internet of things hasn’t made much headway into patient care in the medical setting, but consumers are buying wellness devices for a variety of reasons. Will the medical… Read more »
After using the iOS 8 beta for nearly a week, it’s clear that some of the reasons to choose Android won’t be valid reasons in a few months. Android still has… Read more »
While Tesla has been operating like Apple for years, it could now take a more Google-style turn to help boost the tiny electric car market. Read more »
iPhones and iPads running the newest version of iOS, currently in beta, will provide a randomized MAC address to access points it has not connected to yet. Somewhat like giving away… Read more »