The U.S. government’s healthcare insurance sign-up site HealthCare.gov is quietly handing over deeply personal information to advertising and social networks, according to a Tuesday Associated Press report. The Electronic Frontier Foundation… Read more »
Traffic-measurement firm Chartbeat says that external traffic to Spanish news sites is down by double digits in the wake of their removal from the Google News index Read more »
Chartbeat CEO Tony Haile says the web-measurement and analytics market is still too full of black-box style tricks and smoke and mirrors, so he is making his company’s entire measurement process… Read more »
Web analytics firm Chartbeat says it is the first to be certified by the Media Ratings Council for a new way of measuring the actual attention of readers, as part of… Read more »
The future of online media may look like a bleak landscape filled with shallow clickbait and pageview-driven sharing by people who haven’t even read the entire article, but Betaworks CEO John… Read more »
Both digital publishers and advertisers are trying to come up with a more accurate way of measuring the value of a reader than just raw pageviews or uniques. Upworthy says its… Read more »
Chartbeat CEO Tony Haile says both publishers and advertisers need help figuring out which pieces of native advertising are actually working, so the analytics company has introduced a new suite of… Read more »
There are more ways than ever to measure traffic, readership, attention and engagement with our content. But all that means is there are even more things to distract us from the… Read more »
Coming up with a comprehensive way of measuring how much attention people actually pay to a webpage or a website is not as easy as it seems. Upworthy says it has… Read more »
Digg isn’t a newcomer to the social news scene — in fact, it helped pioneer the concept. But the folks at Betaworks are re-imaginging social news for 2013, and the RSS… Read more »