Ads dominated the discussion during Facebook’s fourth quarter earnings call this Wednesday. COO Sheryl Sandberg told analysts that the company is charging 335 percent more for each ad on average, despite the fact that… Read more »
Snapchat is distancing itself from its core messaging feature with its new Discover product. Instead of offering new communication tools, it’s focusing on media content to hook users. It’s hoping that will… Read more »
A week after news broke that Snapchat was charging $750,000 for one day of ephemeral ad placement, Snapchat’s head of revenue Mike Randall is out, according to a Re/Code report. Randall ran the company’s advertising… Read more »
Ethan Zuckerman of MIT, who helped develop the first online pop-up ad, argues that an ad-based model is responsible for the privacy-invading nature of the modern web — but even if… Read more »
If a $3 billion acquisition offer shocked you, prepare to faint at the latest Snapchat news: The company is reportedly in financing talks that would value it at $10 billion. Investors… Read more »
Twitter launched a new feature that adds images and video previews to a user’s timeline automatically, a move that is clearly designed to appeal to advertisers — but will it wind… Read more »
Just a few years ago, Twitter was dismissed by many as a plaything, but it has grown to become a crucial part of the real-time information ecosystem — and now it… Read more »