Programmatic buying for online video ads — which lets brands buy select audiences in real time — is growing rapidly. The spread of this buying technique may coincide with a drop… Read more »
A month-long free trial of the Amazon Web Services’ monitoring and alerting tool has to spook a raft of smaller companies offering similar services. Read more »
IT professionals besieged by demands to support all manner of non-corporate tablets and smartphones in the workplace really want users to know that there’s a reason for their reluctance: BYOD, they… Read more »
It’s all about the platform — except when it isn’t: Speakers at paidContent 2012 spoke about the opportunities, challenges and constraints of creating digital content. Read more »
Tablets may be a hot item now, but they’re just getting started. At paidContent 2012, Forrester Research analyst James McQuivey noted that it’s not just a “tablet or iPad world” coming,… Read more »
We know consumerization is eating away at the dominance of PCs, but Forrester Research has released fresh numbers on the phenomenon. The results are bad news for Microsoft, with Forrester finding… Read more »
According to some, Facebook’s IPO — which could value the company as high as $100 billion — could be the most popular tech-stock issue since Google went public in 2004. And… Read more »
Harvard Business Review’s Tammy Erickson ponders a puzzling question for forward-thinking businesses – while most workers have trouble turning off the likes of Facebook in their personal lives, getting the same… Read more »
Forrester says 1 billion consumers will have smartphones by 2016, with 257 million of them in the U.S. That’s not just a big trend. It’s forcing companies to rethink their IT… Read more »
Red Hat says its new POSIX-compliant virtual storage appliance will make it easier for IT shops to move legacy Unix applications to Amazon’s public cloud. The scale-out NAS appliance, based on… Read more »