On Monday we didn’t just see the debut of the first College Football Playoff Championship Game. We also witnessed the first appearance of AT&T’s new LTE-Broadcast technology, which uses the 4G… Read more »
Verizon is using the biggest sporting event of the year to demonstrate a new multicast streaming technology. To see it its new broadcast network, though, you’ll have to go to NYC’s… Read more »
AT&T is using old MediaFLO spectrum it bought off of Qualcomm to create a broadcast service. The mobile industry has had little success with multicast video in the past, but it… Read more »
Qualcomm’s big MediaFLO flop hasn’t dissuaded it from pursuing mobile TV. It’s championing a new technology called LTE-broadcast that purportedly solves FLO’s many problems. Read more »
By multicasting popular content over cellular networks, carriers figure they can conserve valuable 4G capacity. But as consumers use their smartphones and tablets to personalize their multimedia consumption, the ship may… Read more »
TV broadcasters are making their own contribution to the growing mobile video market with Dyle, a service that plucks their programming out of the DTV airwaves and renders it on mobile… Read more »
The rising popularity of streaming video services is causing a knock-on effect for companies serving ads around that content. And here’s ano… Read more »
Mobile TV has for years been one of the great white hopes for mobile operators looking for new lines of revenue from their data networks –… Read more »
In the land grab for spectrum, the most frightening specter is Netflix. But as carriers launch their LTE networks, I’m concerned about their marketing efforts around HD video. Both AT&T and… Read more »
Chris Hoerenz is chief marketing officer for the Fox Mobile Group, which was recently acquired by Jesta Group. FMG launched its on-demand mo… Read more »