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	<title>Gigaom Search &#187; Companies &#187; Starbucks</title>
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		<title>Can social marketing be gamed? Loot wants to find out</title>
		<link>https://gigaom.com/2015/02/10/can-social-marketing-be-gamed-loot-wants-to-find-out/</link>
		<comments>https://gigaom.com/2015/02/10/can-social-marketing-be-gamed-loot-wants-to-find-out/#comments</comments>
		<pubDate>Wed, 11 Feb 2015 01:26:57 +0000</pubDate>
		<dc:creator><![CDATA[Carmel DeAmicis]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>
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		<description><![CDATA[Product placement has been around a long time, so it's no surprise it found its way onto new social applications like Vine, Instagram, Snapchat, Pinterest, and Twitter. Brands pay social influencers, people&#8230;]]></description>
		<wfw:commentRss>https://gigaom.com/2015/02/10/can-social-marketing-be-gamed-loot-wants-to-find-out/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<title>Parks and Recreation takes on Silicon Valley in final season</title>
		<link>https://gigaom.com/2015/02/06/parks-and-recreation-takes-on-silicon-valley-in-final-season/</link>
		<comments>https://gigaom.com/2015/02/06/parks-and-recreation-takes-on-silicon-valley-in-final-season/#comments</comments>
		<pubDate>Fri, 06 Feb 2015 21:14:05 +0000</pubDate>
		<dc:creator><![CDATA[Carmel DeAmicis]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[Hollywood]]></category>
		<category><![CDATA[parks and recreation]]></category>
		<category><![CDATA[privacy]]></category>
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		<guid isPermaLink="false">http://gigaom.com/?p=913201</guid>
		<description><![CDATA[It’s not new for Silicon Valley to be the subject for Hollywood. From the actual TV series Silicon Valley, to one off episodes in series like Veep, to the eery Black Mirror,&#8230;]]></description>
		<wfw:commentRss>https://gigaom.com/2015/02/06/parks-and-recreation-takes-on-silicon-valley-in-final-season/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>FreedomPop cobbles together a Wi-Fi network of 10M hotspots</title>
		<link>https://gigaom.com/2015/01/21/freedompop-cobbles-together-a-wi-fi-network-of-10m-hotspots/</link>
		<comments>https://gigaom.com/2015/01/21/freedompop-cobbles-together-a-wi-fi-network-of-10m-hotspots/#comments</comments>
		<pubDate>Wed, 21 Jan 2015 14:00:58 +0000</pubDate>
		<dc:creator><![CDATA[Kevin Fitchard]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[freemium]]></category>
		<category><![CDATA[mobile virtual network operators (MVNOs)]]></category>
		<category><![CDATA[mvnos]]></category>
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		<guid isPermaLink="false">http://gigaom.com/?p=908267</guid>
		<description><![CDATA[FreedomPop started selling its own Wi-Fi-only phone last year, so it was only a matter of time before the mobile virtual network operator (MVNO) started selling Wi-Fi service. On Wednesday it&#8230;]]></description>
		<wfw:commentRss>https://gigaom.com/2015/01/21/freedompop-cobbles-together-a-wi-fi-network-of-10m-hotspots/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<title>2015: The &#8220;college experimentation&#8221; year of mobile payments</title>
		<link>https://gigaom.com/2014/12/27/2015-the-college-experimentation-year-of-mobile-payments/</link>
		<comments>https://gigaom.com/2014/12/27/2015-the-college-experimentation-year-of-mobile-payments/#comments</comments>
		<pubDate>Sat, 27 Dec 2014 20:00:37 +0000</pubDate>
		<dc:creator><![CDATA[Guest Column]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[payment systems]]></category>
		<category><![CDATA[payment-services]]></category>
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		<description><![CDATA[In November, when Dutchman Martin Wisjeimer became the first man to inject Bitcoin keys inside his hands, he captured the spirit of payments in 2015. Will others be crazy enough to try this? Maybe&#8230;]]></description>
		<wfw:commentRss>https://gigaom.com/2014/12/27/2015-the-college-experimentation-year-of-mobile-payments/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
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		<title>How PayPal could (finally) thrive in mobile payments</title>
		<link>http://research.gigaom.com/2014/10/how-paypal-could-finally-thrive-in-mobile-payments/</link>
		<comments>http://research.gigaom.com/2014/10/how-paypal-could-finally-thrive-in-mobile-payments/#comments</comments>
		<pubDate>Wed, 01 Oct 2014 13:00:00 +0000</pubDate>
		<dc:creator><![CDATA[Colin Gibbs]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>
<category domain="http://search.gigaom.com/stock/"><![CDATA[NASDAQ:AAPL]]></category>
		<category domain="http://search.gigaom.com/stock/"><![CDATA[NASDAQ:EBAY]]></category>
		<category domain="http://search.gigaom.com/stock/"><![CDATA[NASDAQ:GOOG]]></category>
		<category domain="http://search.gigaom.com/stock/"><![CDATA[NASDAQ:SBUX]]></category>
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		<guid isPermaLink="false">http://research.gigaom.com/?p=238026</guid>
		<description><![CDATA[Apple Pay may finally pry open the door for a mobile payments market that remains almost entirely untapped in the U.S. And a soon-to-be independent PayPal could be ready to pounce&#8230;]]></description>
		<wfw:commentRss>http://research.gigaom.com/2014/10/how-paypal-could-finally-thrive-in-mobile-payments/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Skyhook plays the beacon game, building context into its Wi-Fi geo-location platform</title>
		<link>https://gigaom.com/2014/09/24/skyhook-plays-the-beacon-game-building-context-into-its-wi-fi-geo-location-platform/</link>
		<comments>https://gigaom.com/2014/09/24/skyhook-plays-the-beacon-game-building-context-into-its-wi-fi-geo-location-platform/#comments</comments>
		<pubDate>Wed, 24 Sep 2014 19:17:55 +0000</pubDate>
		<dc:creator><![CDATA[Kevin Fitchard]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[geo-location]]></category>
		<category><![CDATA[Wi-Fi location]]></category>
<category domain="http://search.gigaom.com/stock/"><![CDATA[NASDAQ:SBUX]]></category>
		<category domain="http://search.gigaom.com/stock/"><![CDATA[NSDQ:GOOG]]></category>
		
		<guid isPermaLink="false">http://gigaom.com/?p=875730</guid>
		<description><![CDATA[There's a lot Skyhook can tell about you based on the Wi-Fi networks you cross everyday. It's putting that info to work with a more refined set of geofencing and profiling&#8230;]]></description>
		<wfw:commentRss>https://gigaom.com/2014/09/24/skyhook-plays-the-beacon-game-building-context-into-its-wi-fi-geo-location-platform/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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		<title>Square has a new $100M coming in, jacking up its valuation to $6B</title>
		<link>https://gigaom.com/2014/09/12/square-has-a-new-100m-coming-in-jacking-up-its-valuation-to-6b/</link>
		<comments>https://gigaom.com/2014/09/12/square-has-a-new-100m-coming-in-jacking-up-its-valuation-to-6b/#comments</comments>
		<pubDate>Fri, 12 Sep 2014 18:44:26 +0000</pubDate>
		<dc:creator><![CDATA[Kevin Fitchard]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[funding]]></category>
		<category><![CDATA[payment systems]]></category>
		<category><![CDATA[VCs]]></category>
		<category><![CDATA[venture capital (VC)]]></category>
<category domain="http://search.gigaom.com/stock/"><![CDATA[NASDAQ:SBUX]]></category>
		<category domain="http://search.gigaom.com/stock/"><![CDATA[NSDQ:AMZN]]></category>
		<category domain="http://search.gigaom.com/stock/"><![CDATA[nyse:v]]></category>
		
		<guid isPermaLink="false">http://gigaom.com/?p=872844</guid>
		<description><![CDATA[A new funding round will help Square as it figures out where to go with its growing number of financial and commerce products.]]></description>
		<wfw:commentRss>https://gigaom.com/2014/09/12/square-has-a-new-100m-coming-in-jacking-up-its-valuation-to-6b/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Most merchants shouldn&#8217;t run to NFC just yet</title>
		<link>http://research.gigaom.com/2014/09/most-merchants-should-walk-not-run-to-nfc/</link>
		<comments>http://research.gigaom.com/2014/09/most-merchants-should-walk-not-run-to-nfc/#comments</comments>
		<pubDate>Fri, 05 Sep 2014 22:23:34 +0000</pubDate>
		<dc:creator><![CDATA[Colin Gibbs]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[mobile coupons]]></category>
<category domain="http://search.gigaom.com/stock/"><![CDATA[NASDAQ:AAPL]]></category>
		<category domain="http://search.gigaom.com/stock/"><![CDATA[NASDAQ:SBUX]]></category>
		<category domain="http://search.gigaom.com/stock/"><![CDATA[NSDQ:AAPL]]></category>
		
		<guid isPermaLink="false">http://research.gigaom.com/?p=236518</guid>
		<description><![CDATA[NFC is once again generating a tremendous amount of buzz as a vehicle for mobile payments at the point of sale. But merchants that have yet to invest in mobile payments&#8230;]]></description>
		<wfw:commentRss>http://research.gigaom.com/2014/09/most-merchants-should-walk-not-run-to-nfc/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Apple can succeed in mobile payments with NFC, iBeacon, the iPhone 6 and iWallet</title>
		<link>https://gigaom.com/2014/09/05/how-apple-can-succeed-in-mobile-payments-with-nfc-ibeacon-the-iphone-6-and-iwallet/</link>
		<comments>https://gigaom.com/2014/09/05/how-apple-can-succeed-in-mobile-payments-with-nfc-ibeacon-the-iphone-6-and-iwallet/#comments</comments>
		<pubDate>Fri, 05 Sep 2014 14:42:46 +0000</pubDate>
		<dc:creator><![CDATA[Kevin C. Tofel]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>
<category domain="http://search.gigaom.com/stock/"><![CDATA[NASDAQ:AAPL]]></category>
		<category domain="http://search.gigaom.com/stock/"><![CDATA[NASDAQ:SBUX]]></category>
		<category domain="http://search.gigaom.com/stock/"><![CDATA[NSDQ:AAPL]]></category>
		<category domain="http://search.gigaom.com/stock/"><![CDATA[NSDQ:GOOG]]></category>
		<category domain="http://search.gigaom.com/stock/"><![CDATA[NYSE:AXP]]></category>
		
		<guid isPermaLink="false">http://gigaom.com/?p=870569</guid>
		<description><![CDATA[To create a successful mobile payment initiative that will appeal to a wide range of consumers and retailers, only Apple has all of the moving parts to make it happen with&#8230;]]></description>
		<wfw:commentRss>https://gigaom.com/2014/09/05/how-apple-can-succeed-in-mobile-payments-with-nfc-ibeacon-the-iphone-6-and-iwallet/feed/</wfw:commentRss>
		<slash:comments>16</slash:comments>
		</item>
		<item>
		<title>The mobile commerce market in 2014</title>
		<link>http://research.gigaom.com/report/the-mobile-commerce-market-in-2014/</link>
		<comments>http://research.gigaom.com/report/the-mobile-commerce-market-in-2014/#comments</comments>
		<pubDate>Tue, 26 Aug 2014 19:56:48 +0000</pubDate>
		<dc:creator><![CDATA[Kristina Yee]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Apple Store]]></category>
		<category><![CDATA[Buy Button]]></category>
		<category><![CDATA[DoubleDutch]]></category>
		<category><![CDATA[eBags]]></category>
		<category><![CDATA[ecommerce industry]]></category>
		<category><![CDATA[Ideeli]]></category>
		<category><![CDATA[MCX]]></category>
		<category><![CDATA[Mobify]]></category>
		<category><![CDATA[mobile-first business strategies]]></category>
		<category><![CDATA[mobile-web]]></category>
		<category><![CDATA[moovweb]]></category>
		<category><![CDATA[Movile]]></category>
		<category><![CDATA[One Kings Lane]]></category>
		<category><![CDATA[Paydiant]]></category>
		<category><![CDATA[ProcessOne]]></category>
		<category><![CDATA[smart mobile device]]></category>
		<category><![CDATA[user experience (UX)]]></category>
		<category><![CDATA[ux]]></category>
<category domain="http://search.gigaom.com/stock/"><![CDATA[NASDAQ:AAPL]]></category>
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		<guid isPermaLink="false">http://research.gigaom.com/?post_type=go-report&#038;p=235249/</guid>
		<description><![CDATA[Consumers and business users alike are increasingly making transactions via mobile devices, and the growing importance of this channel is spurring companies to shift resources towards mobility initiatives.]]></description>
		<wfw:commentRss>http://research.gigaom.com/report/the-mobile-commerce-market-in-2014/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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