Long gone are the days when broadcast and cable networks, magazines, and radio were the gateways to customers. Today brand advertisers must go to much greater lengths to find their audiences… Read more »
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First MentionGigaomYouTube Dominates Embedded Videos With 82% Global Share">GigaomYouTube Dominates Embedded Videos With 82% Global Share
Most PopularGigaomMarketwire Buys Social Media Monitor Sysomos">GigaomMarketwire Buys Social Media Monitor Sysomos
Social media now produces massive amounts of data that companies want to harness because it will help them make decisions on product development and marketing, and aid in customer service ventures… Read more »
Marketwire, the PR distribution service, has acquired Sysomos, a public relations company that specializes in social media analytics. Terms… Read more »
While YouTube’s (s GOOG) U.S. market share of online video views is 60 percent, according to Nielsen, the site is even more dominant when it comes to video embedding. Internationally, YouTube… Read more »