var varname = "wijax_2b5a7223d464e312448e95951b555d5e"; window[varname]="<span id=\"widget-go-widget-areas-2\" data-remove-on-inject-classes=\" \" class=\"  search-facets go-custom-widget-area_search-facets wijax-widgetclasses widget-go-widget-areas widget-area go-widget-areas-2 \"><\/span>\n<div id=\"scriblio_facets-7\" class=\"facet-technologies-and-products facet-group-tag widget widget_scriblio_facets\"><header class=\"widget-title\">Technologies<\/header><ul class='wp-tag-cloud'>\n\t<li class=\"\" data-term=\"advertising\" data-taxonomy=\"Technologies and Products\" data-term-url=\"http:\/\/search.gigaom.com\/technology\/advertising\/\"><span class=\"bar\" style=\"width:40%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/?authors=cap-mathewi1&#038;technology=advertising\" class=\"term-link\" title=\"6 topics\">advertising<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>6<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"newspapers\" data-taxonomy=\"Technologies and Products\" data-term-url=\"http:\/\/search.gigaom.com\/technology\/newspapers\/\"><span class=\"bar\" style=\"width:13.333333333333%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/?authors=cap-mathewi1&#038;technology=newspapers\" class=\"term-link\" title=\"2 topics\">newspapers<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>2<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"e-books\" data-taxonomy=\"Technologies and Products\" data-term-url=\"http:\/\/search.gigaom.com\/technology\/e-books\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/?authors=cap-mathewi1&#038;technology=e-books\" class=\"term-link\" title=\"1 topics\">e-books<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"PRISM\" data-taxonomy=\"Technologies and Products\" data-term-url=\"http:\/\/search.gigaom.com\/technology\/prism\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/?authors=cap-mathewi1&#038;technology=prism\" class=\"term-link\" title=\"1 topics\">PRISM<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"paywalls\" data-taxonomy=\"Technologies and Products\" data-term-url=\"http:\/\/search.gigaom.com\/technology\/paywalls\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/?authors=cap-mathewi1&#038;technology=paywalls\" class=\"term-link\" title=\"1 topics\">paywalls<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"e-readers\" data-taxonomy=\"Technologies and Products\" data-term-url=\"http:\/\/search.gigaom.com\/technology\/e-readers\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/?authors=cap-mathewi1&#038;technology=e-readers\" class=\"term-link\" title=\"1 topics\">e-readers<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"social media\" data-taxonomy=\"Technologies and Products\" data-term-url=\"http:\/\/search.gigaom.com\/technology\/social-media\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/?authors=cap-mathewi1&#038;technology=social-media\" class=\"term-link\" title=\"1 topics\">social media<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n<\/ul>\n<\/div><div id=\"scriblio_facets-6\" class=\"facet-companies facet-group-tag widget widget_scriblio_facets\"><header class=\"widget-title\">Companies<\/header><ul class='wp-tag-cloud'>\n\t<li class=\"selected\" data-term=\"The Atlantic\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/\"><span class=\"bar\" style=\"width:100%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/author\/mathewi1\/\" class=\"term-link\" title=\"15 topics\">The Atlantic<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>15<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Atlantic Media\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/atlantic-media\/\"><span class=\"bar\" style=\"width:93.333333333333%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+atlantic-media\/?authors=cap-mathewi1\" class=\"term-link\" title=\"14 topics\">Atlantic Media<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>14<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"The New York Times\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/the-new-york-times\/\"><span class=\"bar\" style=\"width:20%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+the-new-york-times\/?authors=cap-mathewi1\" class=\"term-link\" title=\"3 topics\">The New York Times<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>3<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"BuzzFeed\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/buzzfeed\/\"><span class=\"bar\" style=\"width:20%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+buzzfeed\/?authors=cap-mathewi1\" class=\"term-link\" title=\"3 topics\">BuzzFeed<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>3<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Gawker Media\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/gawker-media\/\"><span class=\"bar\" style=\"width:13.333333333333%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+gawker-media\/?authors=cap-mathewi1\" class=\"term-link\" title=\"2 topics\">Gawker Media<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>2<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"The Guardian\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/the-guardian\/\"><span class=\"bar\" style=\"width:13.333333333333%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+the-guardian\/?authors=cap-mathewi1\" class=\"term-link\" title=\"2 topics\">The Guardian<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>2<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"The Wall Street Journal\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/the-wall-street-journal\/\"><span class=\"bar\" style=\"width:13.333333333333%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+the-wall-street-journal\/?authors=cap-mathewi1\" class=\"term-link\" title=\"2 topics\">The Wall Street Journal<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>2<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Gawker\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/gawker\/\"><span class=\"bar\" style=\"width:13.333333333333%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+gawker\/?authors=cap-mathewi1\" class=\"term-link\" title=\"2 topics\">Gawker<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>2<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"The Washington Post\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/the-washington-post\/\"><span class=\"bar\" style=\"width:13.333333333333%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+the-washington-post\/?authors=cap-mathewi1\" class=\"term-link\" title=\"2 topics\">The Washington Post<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>2<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Google\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/google\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+google\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Google<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Medium\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/medium\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+medium\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Medium<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Bloomberg\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/bloomberg\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+bloomberg\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Bloomberg<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Mashable\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/mashable\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+mashable\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Mashable<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"National Security Agency (NSA)\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/national-security-agency-nsa\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+national-security-agency-nsa\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">National Security Agency (NSA)<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Yahoo\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/yahoo\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+yahoo\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Yahoo<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Huffington Post\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/huffington-post\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+huffington-post\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Huffington Post<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Major League Baseball (MLB)\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/major-league-baseball-mlb\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+major-league-baseball-mlb\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Major League Baseball (MLB)<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"forbes\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/forbes\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+forbes\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">forbes<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"New Yorker\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/new-yorker\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+new-yorker\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">New Yorker<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Twitter\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/twitter\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+twitter\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Twitter<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Church of Scientology\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/church-of-scientology\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+church-of-scientology\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Church of Scientology<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"News Corp.\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/news-corp\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+news-corp\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">News Corp.<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Tumblr\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/tumblr\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+tumblr\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Tumblr<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Facebook\" data-taxonomy=\"Companies\" data-term-url=\"http:\/\/search.gigaom.com\/company\/facebook\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic+facebook\/?authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Facebook<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n<\/ul>\n<\/div><div id=\"scriblio_facets-11\" class=\"facet-people facet-group-tag widget widget_scriblio_facets\"><header class=\"widget-title\">People<\/header><ul class='wp-tag-cloud'>\n\t<li class=\"\" data-term=\"Dave Winer\" data-taxonomy=\"People\" data-term-url=\"http:\/\/search.gigaom.com\/person\/dave-winer\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/?authors=cap-mathewi1&#038;person=dave-winer\" class=\"term-link\" title=\"1 topics\">Dave Winer<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Edward Snowden\" data-taxonomy=\"People\" data-term-url=\"http:\/\/search.gigaom.com\/person\/edward-snowden\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/?authors=cap-mathewi1&#038;person=edward-snowden\" class=\"term-link\" title=\"1 topics\">Edward Snowden<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n<\/ul>\n<\/div><div id=\"scriblio_facets-2\" class=\"facet-tags facet-group-tag widget widget_scriblio_facets\"><header class=\"widget-title\">Other<\/header><ul class='wp-tag-cloud'>\n\t<li class=\"\" data-term=\"Media\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/media\/\"><span class=\"bar\" style=\"width:86.666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/media\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"13 topics\">Media<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>13<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"future of media\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/future-of-media\/\"><span class=\"bar\" style=\"width:66.666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/future-of-media\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"10 topics\">future of media<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>10<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"sponsored content\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/sponsored-content\/\"><span class=\"bar\" style=\"width:33.333333333333%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/sponsored-content\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"5 topics\">sponsored content<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>5<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"native advertising\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/native-advertising\/\"><span class=\"bar\" style=\"width:26.666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/native-advertising\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"4 topics\">native advertising<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>4<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"quartz\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/quartz\/\"><span class=\"bar\" style=\"width:20%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/quartz\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"3 topics\">quartz<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>3<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"journalism\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/journalism\/\"><span class=\"bar\" style=\"width:13.333333333333%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/journalism\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"2 topics\">journalism<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>2<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"andrew sullivan\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/andrew-sullivan\/\"><span class=\"bar\" style=\"width:13.333333333333%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/andrew-sullivan\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"2 topics\">andrew sullivan<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>2<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"paidContent:Live\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/paidcontentlive\/\"><span class=\"bar\" style=\"width:13.333333333333%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/paidcontentlive\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"2 topics\">paidContent:Live<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>2<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"magazines\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/magazines\/\"><span class=\"bar\" style=\"width:13.333333333333%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/magazines\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"2 topics\">magazines<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>2<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Content\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/content\/\"><span class=\"bar\" style=\"width:13.333333333333%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/content\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"2 topics\">Content<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>2<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Affiliate links\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/affiliate-links\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/affiliate-links\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Affiliate links<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"comments\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/comments\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/comments\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">comments<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"animated gifs\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/animated-gifs\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/animated-gifs\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">animated gifs<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Fargo\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/fargo\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/fargo\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Fargo<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"NYU\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/nyu\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/nyu\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">NYU<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Slideshows\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/slideshows\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/slideshows\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Slideshows<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"paidContent 2013\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/paidcontent-2013\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/paidcontent-2013\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">paidContent 2013<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Jay Rosen\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/jay-rosen\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/jay-rosen\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Jay Rosen<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Free\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/free\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/free\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Free<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"paidContent:Live 2013\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/paidcontentlive-2013\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/paidcontentlive-2013\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">paidContent:Live 2013<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Circa\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/circa\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/circa\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Circa<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"bob bowman\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/bob-bowman\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/bob-bowman\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">bob bowman<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"marketing\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/marketing\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/marketing\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">marketing<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"time\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/time\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/time\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">time<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Outliners\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/outliners\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/outliners\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Outliners<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"publishing\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/publishing\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/publishing\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">publishing<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"economics\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/economics\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/economics\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">economics<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Richard Tofel\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/richard-tofel\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/richard-tofel\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Richard Tofel<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"crowdsourcing\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/crowdsourcing\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/crowdsourcing\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">crowdsourcing<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"MLB\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/mlb\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/mlb\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">MLB<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Networked journalism\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/networked-journalism\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/networked-journalism\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Networked journalism<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"blogs\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/blogs\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/blogs\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">blogs<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"andrew ross sorkin\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/andrew-ross-sorkin\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/andrew-ross-sorkin\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">andrew ross sorkin<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"Advertorial\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/advertorial\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/advertorial\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">Advertorial<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"online\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/online\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/online\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">online<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"PageRank\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/pagerank\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/pagerank\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">PageRank<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"justin smith\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/justin-smith\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/justin-smith\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">justin smith<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"traffic\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/traffic\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/traffic\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">traffic<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"digital\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/digital\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/digital\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">digital<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"navigation\" data-taxonomy=\"Tags\" data-term-url=\"http:\/\/search.gigaom.com\/tag\/navigation\/\"><span class=\"bar\" style=\"width:6.6666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/tag\/navigation\/?company=the-atlantic&#038;authors=cap-mathewi1\" class=\"term-link\" title=\"1 topics\">navigation<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>1<\/span><\/a><\/li>\n<\/ul>\n<\/div><div id=\"scriblio_facets-8\" class=\"facet-author widget widget_scriblio_facets\"><header class=\"widget-title\">Author<\/header><ul class='wp-tag-cloud'>\n\t<li class=\"selected\" data-term=\"Mathew Ingram\" data-taxonomy=\"Co-Authors\" data-term-url=\"http:\/\/search.gigaom.com\/author\/mathewi1\/\"><span class=\"bar\" style=\"width:100%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/\" class=\"term-link\" title=\"15 topics\">Mathew Ingram<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>15<\/span><\/a><\/li>\n<\/ul>\n<\/div><div id=\"scriblio_facets-3\" class=\"facet-post-type widget widget_scriblio_facets\"><header class=\"widget-title\">Content Type<\/header><ul class='wp-tag-cloud'>\n\t<li class=\"\" data-term=\"News Post\" data-taxonomy=\"Post Type\" data-term-url=\"http:\/\/search.gigaom.com\/go-type\/news-post\/\"><span class=\"bar\" style=\"width:86.666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/?authors=cap-mathewi1&#038;go-type=news-post\" class=\"term-link\" title=\"13 topics\">News Post<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>13<\/span><\/a><\/li>\n<\/ul>\n<\/div><div id=\"scriblio_facets-5\" class=\"facet-property widget widget_scriblio_facets\"><header class=\"widget-title\">Property<\/header><ul class='wp-tag-cloud'>\n\t<li class=\"\" data-term=\"Gigaom\" data-taxonomy=\"Property\" data-term-url=\"http:\/\/search.gigaom.com\/property\/gigaom\/\"><span class=\"bar\" style=\"width:86.666666666667%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/?authors=cap-mathewi1&#038;go-property=gigaom\" class=\"term-link\" title=\"13 topics\">Gigaom<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>13<\/span><\/a><\/li>\n\t<li class=\"\" data-term=\"paidContent\" data-taxonomy=\"Property\" data-term-url=\"http:\/\/search.gigaom.com\/property\/paidcontent\/\"><span class=\"bar\" style=\"width:13.333333333333%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/?authors=cap-mathewi1&#038;go-property=paidcontent\" class=\"term-link\" title=\"2 topics\">paidContent<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>2<\/span><\/a><\/li>\n<\/ul>\n<\/div><div id=\"scriblio_facets-10\" class=\"facet-availability widget widget_scriblio_facets\"><header class=\"widget-title\">Access<\/header><ul class='wp-tag-cloud'>\n\t<li class=\"\" data-term=\"Free\" data-taxonomy=\"Availability\" data-term-url=\"http:\/\/search.gigaom.com\/availability\/free\/\"><span class=\"bar\" style=\"width:100%;\"><\/span><a href=\"http:\/\/search.gigaom.com\/company\/the-atlantic\/?authors=cap-mathewi1&#038;go-availability=free\" class=\"term-link\" title=\"15 topics\">Free<span class=\"count\"><span class=\"meta-sep\">&nbsp;<\/span>15<\/span><\/a><\/li>\n<\/ul>\n<\/div>";
