TechStars New York grad ThinkNear began life as a yield management tool but turned into a hyperlocal ad company, helping advertisers precisely target consumers. Now, it’s being acquired by navigation provider… Read more »
Advertisers have long been enamored with the promise of location-based advertising (LBA). To date, however, national advertisers’ and agencies’ enthusiasm has been tempered by fragmented audiences, and advertisers and agencies have… Read more »
As our demand for data increases, so too do the number of mobile devices and services. Add to that the infrastructure needed to support such connectivity, and a wide, complex picture… Read more »
ThinkNear caught my eye at the New York TechStars demo day with its data-driven approach to solving problems for local businesses. The company announced on Tuesday that it raised $1.6 million… Read more »