ResearchTwitter is for TV, Facebook is for movies
Facebook is the overwhelming favorite among social media users for discussing movies and following movie-related feeds. Read more »
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Facebook is the overwhelming favorite among social media users for discussing movies and following movie-related feeds. Read more »
The shift from fixed to mobile platforms has the potential to disrupt the TV advertising economy by enabling new ways to aggregate, measure and engage with audiences beyond the exclusive control… Read more »
As the year winds to a close, the Gigaom Research curators set their sights on 2014, and share thoughts on what to expect, what not to. Read more »
From cable consolidation to set-top integration, here are some trends to watch for in the consumer space in 2014. Read more »
In Efficient Twitter Theory, enabling post hoc edits to tweets make no more sense than regulating financial markets does in Efficient Market Theory. Read more »
The new Optimal system is an example of how a non-proprietary, stand-alone ACR technology can enable third-party applications and business models to be built around TV content. Read more »
During the third quarter the digital living room was fiercely contested ground and the newspaper business saw a potentially game-changing acquisition. Read more »
Twitter is now a two-way street for NBC: a platform for syndicating content, and a platform for driving eyeballs back to the network. Read more »
If successful Twitter’s Amplify could inspire more publishers (and entrepreneurs) to think about how they can make money by marrying specific pieces of content with specific brands or specific users and… Read more »
If legacy news organizations are going to survive (or be revived) they will need to learn to treat their audiences as users, not simply readers. Read more »