ResearchNewspapers need better exits
Incubating new digital news brands is exactly what traditional news organizations should be doing right now. But they need to treat them as genuine startups, with the expectation that they will… Read more »
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Incubating new digital news brands is exactly what traditional news organizations should be doing right now. But they need to treat them as genuine startups, with the expectation that they will… Read more »
Media companies seem to be focused on rebuilding the giants of yesteryear, like Time Inc. or Conde Nast, for an online world — and the main reason is that the advertising-based… Read more »
Enjoy this re-broadcast of a star-studded panel from our recent paidContent LIVE show in New York. Read more »
For The Win wants to take a BuzzFeed-style viral media approach to sports media. The new site, which will compete with rivals like Deadspin, will focus on finding “shareable” content that… Read more »
Despite that famous 1996 declaration, many publishers have struggled to find effective consumer offerings online. But now a perfect storm of new models and prospects gives renewed confidence for many. Read more »
In order to tell the story of Star Wars, George Lucas had to create a new technology company that was powerful enough to tell that story. The same thing has to… Read more »