Despite the hubbub over the revelation that well-known Youtube gaming channel Machinima takes “marketing partnerships” with game companies that essentially amount to paying vloggers to hype up followers about games, and… Read more »
Telecom veteran Susie Kim Riley lived in the mobile network core for 8 years. She’s putting that experience use with a new startup that is making mobile data a currency consumers… Read more »
“Social customer service” refers to those services that provide customer support via social media channels. Providing such services is no longer merely a niche or specialty sideline. Challengers, or disruptors who… Read more »
The purpose of the on-screen guide has shifted too. While the main objective is still to provide information on television programming, the EPG has the potential to be a much broader… Read more »
When a movie opens to nearly $153 million dollars, the studio executives backing it always tend to look like geniuses. But in the case of th… Read more »
Google SVP of ads Susan Wojcicki said on the company’s earnings call that 60 percent of all video ads that appear on YouTube are TrueView ads, meaning that viewers can skip… Read more »
CBS (NYSE: CBS) has taken what Jim Lanzone, president of CBS Interactive, calls “a pragmatic path” in terms of distributing streamed videos… Read more »
The new virtual home of All My Children and One Life To Live has a name and a launch target. Prospect Park partners Rich Frank and Jeff Kwat… Read more »