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The firm that implied it started the #AlexfromTarget meme now says it was just part of a chain reaction. So was this a naturally spreading viral phenomenon? Read more »
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The firm that implied it started the #AlexfromTarget meme now says it was just part of a chain reaction. So was this a naturally spreading viral phenomenon? Read more »
For years, people have been chasing the concept of the viral video. But as two companies who made it a business model join forces, it seems the business model is changing. Read more »
Mixing comedy and music to create viral video is a time-honored tradition of online video, but in 2013, according to YouTube’s experts, what gets these videos to spread has evolved. Read more »
How do cultural ideas spread across the world, and why are people in some countries into similar things? A new MIT project looks at YouTube to find answers. Read more »
It’s been called the song of the summer — despite the fact that it’s September, and it’s only been online for two days. So why is everyone talking about this strange… Read more »
Viewers got a first taste of a new partnership between BuzzFeed and CNN with a video clip that appeared on the viral site Tuesday morning. The deal also appears to involve… Read more »
Social platforms like YouTube have become a rich source of “citizen journalism” about breaking news events, but media outlets don’t always provide credit. Mark Little of Storyful wants to try and… Read more »
Ping.it aims to help users discover targeted content across the web — for example, YouTube videos that appeared on Reddit and got the largest number of Facebook likes. The service, in… Read more »
Google’s Susan Wojcicki says the viral success of a Pepsi prank video shows how online ad viewing is becoming a voluntary experience where marketers strive to produce content viewers want to… Read more »
Vidcon serves as a real-time, real life reminder of the vibrant community that cares about online video — a community born in comment threads, response videos, retweets and subscriptions. It’s a… Read more »