Advertisers have long been enamored with the promise of location-based advertising (LBA). To date, however, national advertisers’ and agencies’ enthusiasm has been tempered by fragmented audiences, and advertisers and agencies have… Read more »
Paul Sweeting runs down the Windows 8 Consumer Preview, but as an old operating systems industry analyst, I have to take a NewNet look as well. It’s intriguing how the big… Read more »
Several web technology themes and trends were reinforced in the fourth quarter of 2011, including a handful of tech platform wannabes and the rumblings of a shakeout in social commerce. For… Read more »
The biggest story in mobile last year came to an abrupt (if predictable) conclusion in December when AT&T threw in the towel on its effort to acquire T-Mobile USA for $39… Read more »
The mobile world is witnessing an amazing feeding frenzy of patent litigation. Among other cases, Apple is hoping to slow the momentum of Google’s Android by pursuing infringement claims against HTC,… Read more »
Much of this growth will be driven by the emergence of NFC technology and contactless payments. The existing NFC-enabled POS infrastructure in developed regions such as the U.S., Europe and Japan,… Read more »
It’s often said that the future of mobile will boil down to Apple versus Google, or iPhone and Android. But that’s far too broad. It’s Samsung that’s giving Apple a run… Read more »
Consumers are increasingly using their tablets as shopping tools at home and on the go. So retailers and other advertisers who want to reach that lucrative market must address a few… Read more »
Ina Fried of All Things D has a couple of interesting posts regarding the battle between Android Market and Apple’s App Store. One post explains that WhitePages opted to produce an… Read more »
Apple is leading a booming tablet market with its iPad, but pricey data plans are hindering the sales of 3G-enabled slates. Can prepaid services help give the space a boost? Read more »