As Columbia Journalism School researcher Maxwell Foxman points out in a research paper, media companies could learn a lot from the game-playing approach that sites like BuzzFeed take towards their content Read more »
Gamification has broken through to mainstream coverage and threatens future ubiquity. This week saw a slew of stories on the trend. An ABC News roundup covered applications ranging from health to… Read more »
Network World has posted a great interview with Sean Belka, Senior Vice President and Director of the Fidelity Center for Applied Technology, AKA ‘Fidelity Labs’. Fidelity has long been an innovator… Read more »
For banking startup LendUp, personalization is a matter of survival. As a lender to the underbanked that doesn’t charge late fees, LendUp needs to get the right data and design the… Read more »
The Pew Internet folks published a report in May on Gamification, and I just encountered it, thanks to someone sending me a link. I think most of gamification is baloney, which… Read more »
The U.S. tech firms are teaming up with Cancer Research UK in a bid to give citizen scientists a gene-analyzing game that they can play on their mobile phones for a… Read more »
Astute mobile application vendors are bringing to market applications that help mobile users connect and interact with people in close proximity. We expect this emerging market — what we call proximity-based… Read more »
DerbyJackpot combines the feel of casual social gaming with real life betting on horse tracks across the country. Thanks to a legal exception bets on horse-racing, the company is one of… Read more »