Google and Facebook are gaining share, mobile advertising is growing but still search-dominated, and slow progress in digital brand advertising means that television isn’t going away anytime soon. Read more »
Amazon was its usual close-to-the vest self, even as it promoted its ad platform to an audience of advertisers and agencies. Amazon has the reach, the data, and the ad inventory… Read more »
While paid apps are more prevalent than ad-based revenue models, many developers view apps as projects rather than products, so they are not highly motivated to monetize their applications. Composed mainly… Read more »
Yahoo is scheduled to describe its latest turnaround strategy on Tuesday, and reportedly search is high on its priorities list. Yahoo should re-negotiate its Microsoft deal and focus on connecting the… Read more »
I bent over backwards to avoid putting the term “mobile ad network” in the headline, because Facebook is saying very little about what it is actually testing. It tells TechCrunch and… Read more »
Google became the last of the big browser companies to support Do Not Track. While this adds momentum and a little clarity to the movement, it leaves key questions unanswered. Strict… Read more »