GigaomIn terms of battery life, Android devices are more optimized for iBeacons than iPhones
Some Android devices see less battery drain than comparable iPhones when scanning for iBeacons. Read more »
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Some Android devices see less battery drain than comparable iPhones when scanning for iBeacons. Read more »
While NFC technology struggles to find much of an audience in North America, much-aligned QR codes are still an attractive vehicle for mobile marketing, ticketing and perhaps even payments. Read more »
NFC has failed to see any real uptake in most Western markets, and Bluetooth-based technologies like Apple’s iBeacon are suddenly getting a lot of attention. But there are a few reasons… Read more »
Shopkick said it will roll out its shopBeacon service in 100 American Eagle locations nationwide in what will be the largest deployment of Apple’s iBeacon technology yet. But while proximity mobile… Read more »
No, the mobile industry didn’t produce a revolutionary new consumer device in 2013. But there are plenty of reasons why this was not a lost year. Read more »
Macy’s is employing Bluetooth low energy and photo-sharing this holiday season, while Best Buy is engaging their customers via SMS. While those strategies are very different, both demonstrate the power of… Read more »