U.K. company PitPat is launching its own quantified canine tracker, but this one aims to undercut Whistle and Tagg in price and exceed them in battery life. Read more »
Open Garden is teaming up with TrackR to connect its FireChat and bandwidth-sharing apps to TrackR’s smart tags. Why? A FireChat user may one day help locate your lost luggage. Read more »
The VMBeacon technology gives shoppers more information on what the mannequins are wearing while also giving the shops more information about their customers. Read more »
Retailers are scrambling to deploy beacons in an effort to engage with consumers who are already in the store. But retailers who don’t leverage beacons wisely and judiciously will slow growth… Read more »
Apple is deliberately laying a solid foundation for a mobile payments business while several competitors who were early to market continue to spin their wheels . Read more »
Bluetooth Low Energy beacons can drain device battery life, according to a new study. But new Bluetooth chips and adaptive scanning techniques can cut the rate of battery usage. Read more »
While NFC technology struggles to find much of an audience in North America, much-aligned QR codes are still an attractive vehicle for mobile marketing, ticketing and perhaps even payments. Read more »
GE has partnered with visual light communications startup ByteLight to turn its lighting products into location-broadcasting network using both Bluetooth and visible light. They’ll be showing off their work at Lightfair… Read more »
Jawbone’s UP app isn’t just tracking your own steps, but the steps you take with your dog. A tie-in with quantified pup startup Whistle will merge data from both activity trackers. Read more »