ResearchOutlook: Media and consumer tech in 2015
In 2015 expect the payoff for video ad tech to begin, sharp growth for OTT, and more legal battles for net neutrality. Read more »
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In 2015 expect the payoff for video ad tech to begin, sharp growth for OTT, and more legal battles for net neutrality. Read more »
The purpose of the on-screen guide has shifted too. While the main objective is still to provide information on television programming, the EPG has the potential to be a much broader… Read more »
Viewers increasingly chat in real time about what they’re watching using second-screen devices and social-TV apps. So naturally those second screens are becoming contested ground as more marketers plant their flags… Read more »
A new category of digital media has emerged in the living room: social TV. This relatively new concept can be defined as any application, website or software that allows viewers to… Read more »
Hulu has made its first pitch to a number of prospective buyers, but Netflix didn’t come to the party: The popular subscription service apparently has no interest in buying its catch-up… Read more »
Wal-Mart owned OTT platform VUDU also went toe-to-toe with traditional cable and satellite distributors, securing rights to show movies in a new, premium VOD window being created by the studios alongside… Read more »
The rapid growth of Internet-enabled HDTVs and other living room devices is laying a new technological foundation, one that will enable digital video and other media content to exist alongside the… Read more »