Most applications for beacon technology so far have been targeted towards retailers and marketers — for instance, beacons have been used to push coupons for McNuggets when you walk by a McDonalds. Taking a different approach… Read more »
Apple hasn’t yet shown off its own iBeacon hardware officially but now we have an idea of what it looks like, thanks to the FCC. 9to5 Mac found the iBeacon user… Read more »
The winners in the ecosystem for retail 2.0 will blend expertise in hardware and software platforms, system integration and consulting, and analytics providing an all-in-one offering. Read more »
The MLB is planning to use the new iBeacon indoor mapping technology in Apple’s iOS 7 to customize its At the Ballpark app, making it an interactive experience at stadiums nationwide. Read more »