While paid apps are more prevalent than ad-based revenue models, many developers view apps as projects rather than products, so they are not highly motivated to monetize their applications. Composed mainly… Read more »
But we also saw some new developments in recent months. Android tablets began to steal market share from Apple’s iOS, thanks largely to the success of Amazon’s Kindle Fire. And the… Read more »
Location-based marketing still suffers from user-privacy issues, user awareness and a lack of extensive local advertising networks. But the combination of GPS-enabled location pinpointing and the embrace of social networks has… Read more »