The platform could give publishers a new tool in their quest to monetize online content. Not only does it let mobile websites issue push notifications, but it also introduces new real… Read more »
NPR’s new mobile site uses responsive design to create a single website that delivers a solid experience on handsets, tablets and PCs. While responsive design is a great strategy for some… Read more »
Real-time bidding is well positioned to give the overall mobile ad industry a big lift in the next few years. But it will face serious challenges as more sophisticated — and… Read more »
Developers this week quickly snapped up the first two Firefox OS smartphones to hit the market. And there are some other reasons to believe Mozilla’s new platform could have a big… Read more »
Priceline today said its users are younger and more likely to make last-minute purchases on mobile devices than users on PCs. Which is why savvy companies like American Airlines have dedicated… Read more »
The FT launched a new version of its iPad offering, a move that reinforced the publication’s contrarian web-only mobile strategy, and an FT executive predicts that the problem of collecting mobile… Read more »
A long-running debate over apps has taken a new turn with the rise of the mobile web and the proliferation of tablets. At paidContent Live on April 17, leading publishers will… Read more »
Google has launched an online calculator to help mobile advertisers determine the ROI of their campaigns. For brick-and-mortar stores, though, there are more accurate methods to gauge just how successful they… Read more »
Google’s SPDY (pronounced “speedy”) experiment to deliver web pages faster may be coming to Chrome for Android based on experimental code found this weekend. Read more »
Responsive web design is gaining momentum as a way for online publishers to reach a broad audience across PCs, tablets and mobile phones with a single site. But most companies looking… Read more »