It has certainly been an interesting month for messaging apps in the U.S. Around the same time the New York Times penned its zeitgeist proclamation that messaging apps like Snapchat will… Read more »
Kantar Media, a unit of the big advertising holding company WPP, estimates that Google spent over $200 million in U.S. advertising last year, $70 million of it on TV. Kantar says… Read more »
The three major portals and YouTube (NSDQ: GOOG) sold more of the lucrative custom homepage ads in the second half of Q3, according to the l… Read more »
AOL (NYSE: AOL) may be having a tough time attracting marketers to its vaunted Project Devil ads, which promise a larger canvas and greater… Read more »
The release of a short film set in the universe of Valve Software’s popular Portal video game series has people excited over the possibility that director Dan Trachtenberg could bring his… Read more »
Although display advertising growth is as strong as ever, efforts to draw more advertisers to lucrative homepage ads fell flat in Q2 compare… Read more »
For the past few months, AOL (NYSE: AOL), Yahoo (NSDQ: YHOO) and YouTube (NSDQ: GOOG) have turned to huge takeover ads as a way to attract p… Read more »
According to comScore data via Alley Insider, Facebook last month surpassed Google in users’ time. And if July trends were holding, it did so with 30 million fewer unique visitors. Of… Read more »