Today’s retailers must understand and service customers that operate both online and in-store and expect their chosen brands to be available anytime and on multiple devices. Read more »
Apple’s latest splashy hire, Musa Tariq, comes from Nike, where he worked on marketing for the Fuelband. Previous to that, he worked alongside current Apple retail chief Angela Ahrendts at Burberry. Read more »
Three core drivers are changing the television landscape and confusing advertisers: consolidation of big-media distribution, platform-driven viewing fragmentation, and the infiltration of social media into television. Read more »
Solutions in the application performance management market is deriving meaningful intelligence directly from the apps they monitor, intelligence that businesses can turn into actionable results that better serve customers and improve… Read more »
From car sharing to ride sharing, significant investments and the proliferation of smartphones are now betting on the transformation of how we get around. Read more »
While social media companies seem eager to break their mobile experiences into smaller pieces, there are some risks that could turn off users. Read more »
The winners in the ecosystem for retail 2.0 will blend expertise in hardware and software platforms, system integration and consulting, and analytics providing an all-in-one offering. Read more »
Companies can apply lean startup methods to their innovation and product-development process if they’re careful to avoid some of its pitfalls. Read more »
While independent developers have led innovation in mobile shopping apps, retailers, brands, and local businesses are facing an imperative — integrate high-value mobile shopping capabilities into their customers’ experiences or risk… Read more »