ResearchSocial commerce buyer characteristics
As reflected through survey results, the top characteristic of both social commerce buyers and online adults is online purchasing. Read more »
{"source":"http:\/\/search.gigaom.com\/technology\/social-commerce\/wijax\/383af13036138b805db0da550b1f5914","varname":"wijax_cf6c6f3d05644a114c10da3beac9dac0","title_element":"h2","title_class":"widget-title","title_before":"%3Ch2%20class%3D%22widget-title%22%3E","title_after":"%3C%2Fh2%3E"}
Alerts notify you of new stories or reports as soon as they are published. They are delivered via email and can be customized by topic and frequency.
Keep an eye on the future, by getting new results in your inbox.
Use the filters below to edit your Alert.
As reflected through survey results, the top characteristic of both social commerce buyers and online adults is online purchasing. Read more »
Social commerce buyers purchase more categories more often than the average online user across the board. Read more »
Using payments and coupons is just starting to catch on, even for smartphone users. Read more »
Communications and photo-sharing dominate regular social network activities; most social network users don’t shop there. Read more »
As home shopping network QVC increasingly goes digital, it’s banking on social commerce to help drive growth. Read more »
Fashism, a four-year-old New York startup that gave fashion enthusiasts an online community for sharing styles, is closing down at the end of the month. Read more »
Chirpify, the company that allows for in-stream purchases on social networks like Twitter and Facebook, plans to announce that it’s added additional funding to a previously-reported $2 million Series A, bringing… Read more »
The New York startup scene keeps booming and the latest boost is coming from social commerce company, The Fancy, that is said to have raised $53 million in new funds and… Read more »
Groupon should have been a marketing services company. Is it too late? Read more »
Social commerce is approaching mainstream usage, unlike check-ins. Yet both categories began about 4 years ago. Read more »