Publishers’ lack of strategic focus on licensing and syndication today is matched by nearly equal indifference from software developers, entrepreneurs, and investors. Millions of investment dollars and countless development hours have… Read more »
Late last year I wrote a short piece on some of the social media and other means online publishers could use for customer acquisition and content discovery. There are even more… Read more »
At GigaOM Pro, we’re in the process of analyzing some rich consumer survey data. I took a quick look at consumer influencers and their use of social networks in my Weekly… Read more »
Facebook needed to change the way it sold advertising inventory and add some glitzier formats. Last week, at its fMC event for marketers, it made some progress towards addressing those needs… Read more »
Forrester pores over its North American surveys to tease out what kind of data collection bothers people. It turns out they say they’re nervous about credit cards and social security numbers,… Read more »
PBS does an informative print interview with New York Times associate managing editor Jim Roberts on the Times’ social media strategies. The headline is that the Times still gets 50% to… Read more »