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social networks and social media advertising

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Rob Leathern, the CEO of Optimal, an ad optimization and real-time bidding company that indeed, makes its living off Facebook, makes the bull case for Facebook’s disruptiveness in online advertising. It… Read more »

Facebook’s advertising revenue was up 28 percent to just under a billion dollars – $992 million. Its take from sales of (mostly virtual ) goods was up over 60 percent, to… Read more »

But will they make ad sales together? AllThingsD says the two have settled their patent disputes without money changing hands, but rather that there’s some kind of joint ad sales effort… Read more »

As part of its settlement for a class action suit, Facebook will change its terms of service to enable, if not encourage, users to opt out of being used for “sponsored… Read more »

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