Viewers increasingly chat in real time about what they’re watching using second-screen devices and social-TV apps. So naturally those second screens are becoming contested ground as more marketers plant their flags… Read more »
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The fight for the TV audience is quickly moving online and to a growing number of mobile applications, with Apple’s iPad as the latest battleground. Over the last 18 months, a… Read more »
Viacom and Time Warner Cable have called a truce in their fight over streams of live TV on the iPad. With a standstill agreement approved by a New York federal court,… Read more »
TV ownership has fallen for the first time in 20 years, according to Nielsen. But is that decline due to poorer, rural consumers who couldn’t afford to keep up with the… Read more »