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In 2013 look for the action in social technologies to be increasingly enterprise-focused. In 2012 investors soured on consumer social media companies: Groupon, Zynga, and even Facebook were deemed disappointing. Arguably,… Read more »

Various leaked reports of Yahoo’s strategy presentation to employees don’t reveal much more than a focus on personalization and acqui-hiring. Yahoo has valuable assets in content and audience, but it must… Read more »

I bent over backwards to avoid putting the term “mobile ad network” in the headline, because Facebook is saying very little about what it is actually testing. It tells TechCrunch and… Read more »

Yahoo is telling people it’s not going to sell off its Right Media online advertising exchange. The Journal also says its core ad hosting and targeting technology – its APT platform… Read more »

Twitter is adding a critical new targeting capability to its Promoted Tweets and Accounts ads that run in its feed: topical targeting. This is a big deal, because Twitter’s “interest graph”… Read more »

Regular readers know I’m highly skeptical about U.S. consumers’ real concerns over their own privacy. As consumers, they’ve shown a willingness over the years to surrender personal information in trade for… Read more »

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